Occupancy and ADR
Occupancy The percentage of nights occupied. Nationally reported statistics are based upon a 365 night base. National bed and breakfast average = 50%. National hotel/motel average = 60.3%.

Calculation = Number Room Nights Sold
Number Room Nights Available

ADR The average room rate per night, that was produced by all rooms sold. National bed and breakfast average = $129. National hotel/motel average = $88.

Calculation = Total Room Revenue
Number Room Nights Sold


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